JMB Marketing - Charting Your Business Destiny

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From The Desk of Bob Martel, Principal Marketing Consultant:

Don't let the lack of winning sales copy, smart marketing or limited resources hold you back anymore!

You deserve better results!

As our client list reveals, over the past 14 years we have helped numerous clients take their business where it needs to go - with smart marketing strategies.

Now, if you are ready, we'd like to help you solve your most pressing marketing challenges and take advantage of your best marketing opportunities... but only if you are indeed ready for the success that smart marketing brings you.

 

Dear Friend and Business Colleague:

Believe it not, there are some business owners who are comfortable with their "let's open the doors and see what the world brings us today" marketing strategy... and won't invest a dime to make an extra dollar...

But that's not you... or you wouldn't be here! You'd be home worrying about how to make payroll and pay the bill collects because your business is limping along at less than full potential.... And all because of a lousy marketing system.

You won't find any marketing hype or strong selling language here. No "last chance" or it's gone forever. You will act on your marketing efforts on your terms, not ours and we will not push you.

After all, only you can decide that increasing the value and the profits from your business are important. Right?

There are no magic wands. No magic pills to cure your marketing ills, and there is not "just one" marketing program that will make your business dreams come true... in most cases, anyway!

The good news is that you may be one good sales letter campaign away from enjoying long last, high profit results. A good sales letter is work its weigh in gold - and we charge a hefty fee for our work but we stand behind it to get you the results you seek.

And... great marketing programs require well written, persuasive sales copy that leads your prospect to take action and begin to enjoy the benefits of your products and services. It's getting harder and harder to convince your prospects to part with their hard earned money and to "buy the benefits" that your product or service promises.

It takes convincing... and your direct marketing mail must work overtime to build the trust and confidence needed to create a customer.

Now... just to make sure that you are at the right place, let me briefly tell you what we do at JMB Marketing Group, to make the best use of your time here at our site.

In a nutshell, JMB Marketing is a marketing consulting and full service direct marketing services company serving the entrepreneurial yet overworked owners and stakeholders of small businesses across a wide range of industries. The marketing concepts are the same - since we market to people- who all have the same basic dreams, fears, and business challenges.

If any of the above is true for you, then you'll certainly benefit from a 20 minute consultation or by completing our chart your destiny inquiry. At the very least, you should take a closer look at how we can help you:

  • Implement an effective and profitable marketing communication plan
  • Retain your best customers and find others who fit their profile
  • Acquire new customers with a strategy for increasing lifetime value of the relationship
  • Examine your pricing strategy and convince you to raise your prices. Now.

Did you catch that? Yes, consider raising your prices this very moment. Pay attention to your margins, and stop trying to make it up on volume. Low price is a losing strategy.

Okay? Make a note of it!

Now, because your business prosperity is so important and you need consistent, predictable marketing results- let's talk about you!

First of all, you should know that our 4 You Marketing services may be exactly what you need, if you have limited resources to help you implement your good ideas and you need help. We can set up a customized service plan for you - and guarantee an implementation schedule.

Now let me ask you three questions to which you should always know the answer:

  1. What is the lifetime value of your best customer, and what is the acquisition cost of a new customer fitting this profile?
  2. Why do your best customers keep coming back for more services or products?
  3. How much of your annual marketing budget is used to fund customer retention and referral programs?

If you can honestly answer these questions it is a sign you have a good marketing system in place - or in the making. But this is rare in most businesses!

The next step is yours. You came here looking for something... why not follow through and start a conversation about your marketing success.

If you are ready to generate all of the business you can handle - call me at (508) 481-8383, or send me a note about your goals, dreams and/or marketing challenges Info@jmbmarketing.com Or, better yet complete an inquiry form and let us help you Chart Your Business Destiny.

I know that you need a dependable, predictable marketing system for your business, and we have a strong track record of helping people just like you to reach their goals through effective marketing.

The great news is that the business prosperity you seek is all within reach - but only with a well performing marketing system.

Pick up the phone or email us to schedule an initial consultation.

To your marketing success,

Bob Martel

PS- Assuming you are, indeed ready to generate all of the business you can handle... why not start with my book with the same title? We only have 42 copies left (out of 1000) and I can't guarantee a second printing! Call to order. (508)481-8383

How to Create All of the Business You Can Handle! Smart Marketing Strategies for Small Business Success. Learn how to create a marketing action plan that fits your business and personal priorities, and achieve the business results you seek. This 224-page book teaches you how to maximize the lifetime value of a customer and steadily generate new business. $24.95

PPS- We ought to talk about how the following powerful marketing strategies can help you.

  • Marketing from the Inside Out®

    This program starts with strengthening the relationship with your existing clients, by careful analysis of your customer base. We'll help you identify your best customers, how to hold onto them, and how to find more prospects that fit this profitable profile.

  • Thanks-A Billion®

    Nothing cuts through the marketing clutter like a sincere, personalized, handwritten thank you note. We offer a wide range of 'thank you' services. Go to www.thanksabillion.com to learn more.

  • Endorsement Marketing Programs

    If there were only one marketing strategy in your plan, this should e it. Nothing works better than having someone who is highly regarded by a large group sing your praises and endorse you and your product or services. We have perfected a direct mail program that allows you to create trust and generate new business, using a campaign you can dust off as you need it. We've made lots of money for consultants, contractors, computer services firms, car dealers, and more. Are you ready? We guarantee results.

  • Corporate Hot Air Ballooning Advertising Programs

    A hot air balloon ride is certainly a unique way to reward a sales rep or thank a customer! We offer champagne flights, and corporate branding programs, flying your logo across the region or at community events. We are available for tethered ballooning at your corporate event or summer outings. And we can even build and fly your own custom designed balloon under contract. Call for details.


JMB Marketing Group
PO Box 1114
Sterling, MA 01564

Voice (508) 481-8383
Fax (508) 481-8381
email: bobmartel@jmbmarketing.com