- Bob Martel
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- Bob Martel |
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Direct Marketing | Database Marketing | Copywriting | ||
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Issue #7 Important info re: your sales tools I've had many people ask me how I produced my audiotape "12 Marketing Mistakes that You Must Avoid" - and I've been steering them to a friend of mine, the same guy who helped me create all of my tapes. Regardless of what business you are in, an audiotape is an excellent way to share your expertise or to further educate customers about the value of what your company offers. I asked Mark Till, of Till Consulting in Natick, MA, if he would be willing to do for you what he's done for me. Many "professional" production houses charge upwards of $3500-4500 to create a one-hour audiotape. This is absurd in most cases. Mark offers a complete package of services to help you create a powerful audiotape program (or series) - which you can use as an "audio" business card, newsletter, or a product you can sell. His package is normally $695.00, which includes the planning session's), recording, editing, and creation of a master tape. (Mark can arrange duplication, or you can handle this yourself if you prefer.) I asked Mark to reduce his fee to $495.00 for "friends of JMB Marketing". He's willing, but... Since he can only handle a limited number of new customers each month, he's limiting this offer to 15 people between now and Sept 30th. This is a great offer. I have arranged it because I know that you know you should probably have an audiotape or two in your bag of tricks. Call Mark at (508) 655-9595 - and tell him about the "friends of JMB Marketing" offer. Call me at (508) 481-8383 if you are not sure how to use the tape, or to brainstorm topics. You DO have something worth saying! An audiotape will position (increase) your perceived value in the market place. Bob |
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JMB Marketing Group |
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